Thinning hair and increased shedding
Losing 50 to 100 hairs a day is normal. When you notice more hair in the brush, a wider parting or thinner temples, scalp care can support the follicles and help hair look stronger and denser. Sudden or patchy hair loss needs a doctor.
Answer a few questions and get the protocol for your scalp: which products, in what order and how often.



Why it happens
Hair grows in cycles, and many things can push more hairs into the shedding phase at once: stress, illness, childbirth, strict diets, a lack of iron or vitamins and some medicines. The shedding usually shows two to three months later. Gradual thinning at the temples and crown in men, or a widening parting in women, is most often hereditary and linked to the follicles' sensitivity to DHT.
What helps in scalp care
Be patient: hair grows about a centimetre a month, so judge any routine after at least three months of regular use. A shampoo that keeps the scalp clean prepares it for a leave-in lotion, which stays on the scalp where the follicles are. Actives such as Capixyl®, caffeine and saw palmetto extract are studied for their role in follicle vitality and hair anchorage. Massage the scalp gently and avoid tight hairstyles and frequent strong heat.
When to see a dermatologist
See a doctor or dermatologist if hair falls out suddenly or in patches, if shedding lasts longer than six months, if the scalp is red, painful or scaly, or if you also notice tiredness, weight changes or irregular periods. A doctor can check the cause (for example iron, thyroid or hormones); cosmetics do not treat hair loss.
The care protocol, step by step
Hair Activator protocol
- 01CLEANSEHair Activator Shampoo
- 02ACTIVATEHair Activator Lotion
- 03SUPPORTCaffeine ComplexDepending on your test result
Products in this protocol
Key active ingredients
Questions and answers
How many hairs a day is it normal to lose?
Around 50 to 100 a day, and more on wash days. More shedding in autumn is common too. Pay attention when you see clearly more than usual for several weeks, a wider parting or thinner areas.
Does a shampoo stop hair loss?
No shampoo can stop hair loss caused by genetics or illness. A shampoo cleans and prepares the scalp; leave-in products stay on the scalp longer and are the main care step for thinning hair. For a medical cause, a doctor decides the treatment.
How long before scalp care for thinning hair shows results?
Usually at least three months, because hair grows slowly and each hair has its own cycle. Use the routine regularly and compare photos taken in the same light every month.
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Shampoo and leave-in lotion: how the two steps work together
A shampoo cleanses the scalp and is rinsed away; a leave-in lotion stays on and complements your care between washes. Here is why the two steps do not duplicate each other.

Seasonal hair shedding: what is normal and when to see a specialist
Many people notice more hair than usual on the brush in autumn. Here is how to tell ordinary seasonal shedding from thinning, and when to see a dermatologist or doctor.
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